STRATEGIC SERVICES DESIGNED FOR GROWTH

I believe in keeping things simple—so you can focus on results, not drawn-out discovery calls. My structured packages come with upfront pricing, removing guesswork and ensuring we're the right fit from day one. Whether you're looking for fractional marketing leadership or targeted project support, each package is designed to tackle the biggest challenges B2B growth leaders face when scaling their marketing efforts. Rather than replacing your team, my approach strengthens it—bringing fresh thinking and added firepower to help you elevate and accelerate progress.

That said, I know every business has unique needs. If a tailored solution makes more sense, I’m happy to customize a package or build a scope that aligns with your goals. Ready to get started? Explore the options below and get in touch to take the next step.

Close-up of a computer keyboard next to an open magazine, symbolizing B2B tech marketing research and strategic content creation

THE FOUNDATION

    • Marketing plan in Excel and deck formats

    • Suggested branding and integrated marketing strategies

    • Public relations and thought leadership activations

    • Expected results and ROI projections to guide decision-making

    • Creative briefs for your internal or external creative team

    • Funnel recommendations delivered in a presentation-ready deck

    • Analysis of your current funnel performance and conversion points

    • Optimization plan with clear opportunities to increase efficiency and impact

    • Defined target personas and mapped marketing processes

    • CRM-specific implementation guidance

    • Expected outcomes and growth projections tied to your sales cycle

THE FUNNEL FIX

    • A streamlined content calendar tailored to your goals

    • 2 SEO-optimized blog posts designed to drive traffic and authority

    • 8-10 engaging social media posts to boost visibility and reach

    • 1 monthly email newsletter draft to nurture your audience

    • 2-3 custom visuals to enhance engagement and brand recognition

THE CONTENT SYSTEM

    • Custom performance dashboard setup in PowerPoint or Google Sheets

    • Monthly reviews of key performance metrics and marketing effectiveness

    • Ongoing optimization support through 1-hour strategy calls each month

    • Limited ad hoc support for dashboard related questions between sessions

THE OPTIMIZATION HUB

THE CUSTOM SCOPE

    • Availability based on current client capacity

    • Scope of work fully defined and agreed upon during the contract stage

  • "The most powerful B2B marketing strategies are the ones that don’t feel like marketing at all."

    — Jon Miller, Co-Founder of Marketo and CEO of Engagio

  • "Lead generation is an iterative process. It requires experimentation, learning, and constant optimization."

    — Dharmesh Shah, Co-Founder and CTO of HubSpot

  • "Marketing is no longer about the stuff you make, but the stories you tell."

    — Seth Godin, Author and former VP of Direct Marketing at Yahoo

  • "People don’t buy what you do; they buy why you do it."

    — Simon Sinek, Author, Motivational Speaker and Organizational Consultant

Not sure which package is right for you? Let’s talk it through. I’d love to learn more about your business, your goals, and where you’re headed—so we can figure out the right path forward together.

Things you might be wondering about:

  • My services are typically the best fit for growth leaders (i.e. CEOs and CROs) of midsize tech startups that have completed series B funding or beyond. This might be you if:

    • You have a strong background in your industry and have assembled a smart, humble and talented group of leaders to grow your company

    • You value marketing and have already brought on a few mid-level marketing employees

    • You’ve established a small yet nimble sales team

    • You want to take your business to the next level, and to do so, need to up the ante on your brand story and demand generation efforts 

    • Your board is looking for a specific revenue contribution from marketing as a part of your short term growth plan

    • You’ve validated demand for our product in the market, and done a lot of research on the customer that you’re targeting 

    If this isn’t your exact profile but you’re still interested in working with us, don’t hesitate to reach out!

  • Most projects usually take around 4-6 weeks, but the timeline is dependent on your unique needs. Performance dashboard setup can take anywhere from 2-4 weeks depending on the tools you have in place already.

  • For folks looking for ongoing support, I offer the The Optimization Hub. In this engagement, I will set up your performance dashboard in PowerPoint or Google sheets, review your performance metrics and work together to optimize in a monthly hour-long call. I’m also available for ad hoc questions during the duration of your engagement.

    Once another type of project is completed, a project is closed. However, Grounded Growth Studio clients receive 10% off their second package if booked within 6 months of project completion.

  • We leverage AI to maximize efficiency and intelligence in marketing. By using AI-powered insights and automation, we streamline workflows, optimize content, and enhance decision-making—ensuring every effort delivers maximum impact. This smart approach not only drives better results but also keeps processes lean and efficient, translating to cost savings for our clients.

  • Once you submit an interest form on the website, I’ll schedule a 30 min Discovery call with you if we’re a good fit for each other. If you choose to move forward, you can easily select your desired services, then generate and sign a contract in real time using a quick digital form. At that point, I’ll ask you to complete a quick questionnaire and we’ll put an initial 1 hour long Deep Dive meeting on the books to discuss your answers. Kick off is fast and straightforward!

  • At Grounded Growth Studio, I strive to create a friendly, mutually respectful, and transparent relationship with my clients. My goal is to ensure that you feel heard and that the deliverables you receive are extremely valuable to you. I also want to give you what you need as quickly as possible without sacrificing quality, and use a structured, 5-step process for each engagement to help promote efficiency.

    From the inception of our engagement to its completion, I am committed to being very clear about what you’re getting from Grounded Growth Studio and what will happen next. I believe that open and ongoing communication is key to successful collaboration. That’s why I make it a priority to keep you informed every step of the way, inviting your feedback and ensuring that we’re aligned on expectations.

    While I will always go out of my way to ensure your happiness with a deliverable, I stay true to the details outlined in our engagement—this is why I am so transparent about them from the beginning. My approach is designed to foster trust and a strong partnership, making sure that our collaboration is not only effective but also enjoyable.

  • All of your project files will be housed and accessible via your HoneyBook client portal. I’ll use email and Loom to communicate with you about your project.